GSSEF Cookie Resources
Welcome to the 2025 Girl Scout Cookie Program! This year's theme is Embrace Possibility!
The Girl Scout Cookie Program has been a part of American tradition for over 100 years! Through the dedication and service of everyone involved, the Girl Scout Cookie Program spreads the word about Girl Scouting in a positive way.
Girl Scouting provides local girls with precious lifelong experiences and values that are important to our families and our community. The Girl Scout Cookie Program is a key part of her experience and much more than a way to raise money.
The Cookie Program is a hands-on leadership and entrepreneurial program. Girls learn not from a book but from real-life experiences. The Girl Scout Cookie Program is the largest girl-led business in the country, helping girls develop key business and leadership skills that last a lifetime.
Thank you for your participation and support.
Lisa Y. Johnson
CEO, Girl Scouts of Southeast Florida
Getting Started - For Families 
Getting Started - For Troops
The 2025 Cookie Program runs January 30 - March 2, 2025
While troops won't have cookies until just a few days before the sale begins, they can use their paper order cards to begin marketing their sale starting December 1, 2024—as long as your troop has completed training and received the materials. While girls may secure support for their sale, they may not deliver cookies or collect money before January 30, 2025. Girls can, however, set up and use their Digital Cookie site starting December 1, 2024 for girl delivery and donations only.
It Takes a Team
The Girl Scout Cookie Program is a group effort. A troop leader will need a troop cookie sale manager that runs the logistics of the sale. A troop cookie sale manager will need parents to help with picking up Girl Scout Cookies, chaperoning booth sales, and more. Build your team and you will build a great experience for the girls - minus the stress! Read the Troop Cookie Manager envelope for helpful hints, dates, and other important information.
In order to participate, a troop will need:
- One GSUSA registered adult to manage the Cookie Program for your troop. A co-leader or parent is ideal. It is always good to have a backup person who can help during the program.
- The Troop Cookie Manager must attend training before your troop will be allowed to participate. If the backup can also attend, that is helpful.
- Participating girls must be registered Girl Scouts for the 2025 membership year and must return a signed Parent/Guardian Permission Form before they can begin selling.
- Each girl should be given girl materials to take home. Parents should decide whether they would like their daughter to participate in the program.
How Much Do I Order?
Troops should plan their sale with a specific goal of selling enough cookies to generate the proceeds they need for planned activities or by using an average number of boxes girls can be asked to sell. The average number of boxes sold in 2024 was 371 boxes per girl.
Troop Initial Order Rewards Flyer
Avoid making extra trips to the cupboards and order enough cookies during the initial order to make sure your troop can reach their goal. it is STRONGLY recommended that troops place an Initial Order equal to 100% of what they believe they will sell during the season. We will bring in all additional cases that we can above the Initial Order submitted by troops, but our supply will be limited, and troops should secure their inventory for the season by placing a strong Initial Order. Place an initial order that you think will provide your girls with enough inventory to get through the sale and reach their goals.
If this is your first time selling cookies, use our 2024 per-girl average of 371 boxes per girl as a benchmark and talk to your Service Unit Product Sale Coordinator (SUPSC). They can assist you in deciding on a good Initial Order based on your troop size.
Troops will also have the option of "bailing out" up to 10% of their Initial Order of traditional varieties on Wednesday, February 13, 2024.
Important Dates
Rewards
Additional Program Materials
Cookie Program Pins and Badges
Training
Printable Materials
Troop Earnings and Finances
Social Media Resources
Service Unit Resources
