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Cookie Program Resources

Welcome to the 2023 Girl Scout Cookie Program! This year's theme is Go Bright Ahead!

The Girl Scout Cookie Program has been a part of American tradition for over 100 years! Through the dedication and service of everyone involved, the Girl Scout Cookie Program spreads the word about Girl Scouting in a positive way.

Girl Scouting provides local girls with precious lifelong experiences and values that are important to our families and our community. The Girl Scout Cookie Program is a key part of her experience and much more than a way to raise money.

The Cookie Program is a hands-on leadership and entrepreneurial program. Girls learn, not from a book, but from real-life experiences. The Girl Scout Cookie Program is the largest girl-led business in the country that helps girls develop key business and leadership skills that last a lifetime. 

Thank you for your participation and support.

Lisa Y. Johnson 
CEO, Girl Scouts of Southeast Florida

Now that you are part of the largest girl-run business in the country - are you ready to get started?

Getting Started - For Families
Welcome to the 2023 Girl Scout Cookie Program!
  1. Be a registered member of Girl Scouts of Southeast Florida for the 2023 Membership Year. Not a member? Register or Renew Today
  2. Attend your troop cookie meeting set up by your troop leader
  3. Fill out the Parent Permission Form on the back of the Family Guide. Then return the signed form into your troop leader or cookie manager by the due date.
  4. Help your Girl Scout learn about the cookies:
  5. Coordinate with your troop leader about inital cookie order deadlines and delivery dates
  6. Volunteer! Help your daughter and troop have a successful season

The Cookie Program is an amazing opportunity for your Girl Scouts to participate in a quality council-sponsored program that will develop life skills and help raise for their own troop activities. When you guide girls through a cookie sale, you will get a firsthand look at the skills and confidence girls develop along the way. Your support during the program makes all the difference and we truly appreciate your time and dedication to the girls in your troop.

Ways to build your sale NOW

There are several ways Girl Scouts can achieve their cookie goals and earn some awesome rewards. While booth sales are February 1 through March 5, 2023, you don’t wait until then to get your sale started. Use the time between now and February to build your online sale, collect Cookies for the Military donations, earn the Corporate Cookie Connections patch, learn new skills at SMART Cookie and build momentum for booming booth sales! Learn easy ways to build your sale now!

Getting Started - For Troops
This year's Cookie Program runs February 1 through March 12, 2023.

While troops won't have cookies until just a few days before the sale begins, they can use their paper order cards to begin marketing their sale starting December 1, 2022 - as long as your troop has completed training and received the materials. While girls may secure support for their sale, they may not deliver cookies or collect money before January 27, 2023. Girls can, however, set up and use their Digital Cookie site starting December 15 2022 for girl delivery and donations only.

It Takes a Team

The Girl Scout Cookie Program is a group effort. A troop leader will need a troop cookie sale manager that runs the logistics of the sale. A troop cookie sale manager will need parents to help with picking up Girl Scout Cookies, chaperoning booth sales, and more. Build your team and you will build a great experience for the girls - minus the stress! Read the Troop Cookie Manager envelope for helpful hints, dates, and other important information.

In order to participate, a troop will need:
  • One GSUSA registered adult to manage the Cookie Program for your troop. A co-leader or parent is ideal. It is always good to have a back-up person who can help during the program.
  • The Troop Cookie Manager must attend training before your troop will be allowed to participate. If the back-up can also attend, that is helpful.
  • Participating girls must be registered Girl Scouts for the 2022-2023 membership year and must return a signed Parent/Guardian Permission Form before they can begin selling.
  •  Each girl should be given girl materials to take home. Parents should make the decision whether they would like their daughter to participate in the program. 
How Much Do I Order?

Troops should plan their sale with a specific goal of selling enough cookies to generate the proceeds they need for planned activities or by using an average number of boxes girls can be asked to sell. The average number of boxes sold in 2022 was 326 boxes per girl.

Troop Initial Order Rewards Flyer

Avoid making extra trips to the cupboards and order enough cookies during initial order to make sure your troop can reach their goal. Troops are encouraged to order at least 90% of what they will need for the sale through their Initial Order. If you are a returning troop, base your Initial Order on what your troop’s final sales were the previous year. If this is your first time selling cookies, use 300 boxes per girl as a benchmark and talk to your Service Unit Product Sale Coordinator (SUPSC). They can assist you in deciding on a good Initial Order based on your troop size.

Troops will also have the option of "bailing out" up to 10% of their Initial Order of traditional varieties on Wednesday, February 15, 2023.

Tips for Initial Order Pickup Day

Important Dates

November/Early December
Trrop Leader should host a parent meeting, receive signed permission forms, and distribute girl materials. Make sure the troop has a current ACH Banking Process Authorization Form with a valid troop check on file with our council. Make sure this same information is reflected on the vendor site (eBudde under Settings Tab). Confirm your email is up-to-date with GSSEF in order to receive your Digital Cookie log-in information.

December 1
Digital Cookie site it open. Parents should receive an email to help their Girl Scout set up their Digitla Cookie site.

December 15
Digitial Cookie site opens for Girl Scouts to start marketing their cookie sale. Customers can place pre-paid orders for girl delivery only. (girl delivery can't start until January 27, 2023). Customers can also donate to the Cookies for the Military program through a girl's Digital Cookie link.

January 10
Troop initial orders are due in eBudde.

January 27
Pre-ordered cookies can be delivered and the friends & family door-to-door sale begins.

January 28-29
Initial order delivery and count 'n go time!

February 1
The first day of Cookie Booth sales begin. Cupboards are also open in eBudde where you can check their hours of operation and schedule your pick up time in advance (required).

February 21
GSSEF will withdraw, via ACH, from your troop account, 60% of the initial order that your troop placed on January 10. If you earned the initial order reward, the ACH withdrawal will be 35%.

February 27
Digital Cookie site opens to order cookies for direct shipping including the new Raspberry Rally. (shipping fees apply)

March 5
The final day of Cookie booth sales.

March 12
Digital Cookie closes. Last day for Junior, Cadette, Senior and Ambassador troops to opt-out of rewards. Troop reward selections are due in eBudde

March 15
Final ACH payment - all funds due from your troop for the 2022 Cookie Program.

Rewards

There are lots of ways girls can earn rewards during the Cookie Sale Program.

Girl Reward Card

Extreme Team Rewards

Cookies for the Military Rewards

Digital Cookie Rewards

Program Materials
Cookie Program Pins and Badges

Cookies and Girl Scout Program Pins and Badges - All girls who participate in the Girl Scout Cookie Program are eligible to earn the annual Cookie Activity Pin, which recognizes the “5 Skills” learned and practiced during the cookie program. The Activity Pin is available for purchase at the Palm Beach County or Broward County Retail Stores.

Cookie Entrepreneur Family Pin - Make Girl Scout Cookie season a family affair!  Earning Cookie Entrepreneur Family pins makes spending time with family easy, fun, and even sweeter during cookie season. Start your collection today, and get ready to rock your Girl Scout pride all season long.

Training

Need extra assistance throughout the sale? Reach out to your Troop Cookie Manager or your Service Unit Product Sale Coordinator, or you can contact the GSSEF Product Program Team at cookies@gssef.org and we can help you get started!

Parents - Check out our "just in time" training videos on the GSSEF You Tube page. 

Troop Leaders - Log into your gsLearn account for some short, helpful videos. If you are a registered Girl Scout adult volunteer, you can access gsLearn as soon as your membership is active by following these instructions:

  1. Sign in to gsLearn through your My GS account at www.gssef.org.
  2. Once you’ve logged in, click on the yellow My Account button.
  3. From your My Account page, select gsLearn from the menu on the left side of the screen.
Printable Materials
Troop Earnings and Finances
Money Handling and Banking Procedures

Payment for Cookies
Customer payment for cookies may be made by cash or credit card. We do not recommend that troops accept checks from anyone that they do not have a personal relationship with. If a check is accepted, it must be payable to the troop and deposited into the troop bank account.

All monies should be deposited into the troop bank account regularly throughout the sale.

ACH Withdrawal Schedule
February 21, 2023: GSSEF will withdraw, via ACH, from your troop account, 60%
of the initial order that your troop placed on January 10, 2023. Funds should be in your account no later than February 18, 2023 to ensure availability of funds on February 21, 2023. If you earned the Initial Order reward, the ACH withdrawal will be 35%. See Initial Reward flyer included in the troop envelope, for details.

March 15, 2023: GSSEF will withdraw, via ACH, from your troop account, all funds due from your troop for the 2023 Cookie Sale. Funds should be in your account no later than March 13, 2023 to ensure availabilityh of funds on March 15, 2023.

Record Keeping
GSSEF will record your ACH withdrawals and deposits into eBudde. The deposit and current balance owed will be reflected on your Troop Sales Report. Troop Leaders should provide a receipt to parents/guardians for any cookies received and money turned in during the sale.  Troop Leaders allocate cookies and payment sto each girl order record in eBuddge througout the sale. At the end of the sale, print the Troop Sales Report and verify that all of the information is accurate. The Troop Sales Report should have a zero balance.

Troop Proceeds

There are lots of options to increase your troop's cookie proceeds throughout the year. Help your troop earn up to $1.06 per box!

All troops will receive a base price of 75 cents per box sold.

Troops who met participation requirements for the 2022 Fall Product Program will receive base proceeds up to 80 cents per box sold.

Troops participating in Early Bird re-registration may be eligible to receive 15 cents in additional proceeds for every box sold.

Junior, Cadette, Senior, and Ambassador troops who "opt-out" of rewards will receive an additional 2 cents per box sold. Girls will still be eligible to earn patches, Extreme Team, and Top Seller rewards. Troops must opt out by March 12, 2023.

All rewards are based on a girl's individual sale. Sales may not be combined toward any Extreme Team or Top Seller rewards.

Troops can earn an additional 3, 6, or 9 cents per box if your service unit increases the total number of boxes sold by 3, 6, or 9%. (If the service unit increases the sales volume 3% over the previous year’s total sale, each troop in that service unit will receive an additional 3 cents for EVERY box sold. If 6% over, an additional 6 cents, and if 9% over, an additional 9 cents.)  

Clover Go Training

For the 2023 Cookie Sale Program, all GSSEF troops that would like to accept credit card payment will be exclusively using Clover Go. Here are links to the trainings that will help you set and get started:

Social Media Resources

Looking for some help promoting the Cookie Program on social media?

Little Brownie Bakers has put together great resources to help parents and girls promote their sale via Facebook, Instagram, Twitter and more. Not only do they provide a variety of graphics to choose from, but also suggested post copy to use. So all you need to do is dowload the image you like, copy and paste the wording, and click post on the social media platform of your choice!

  • Cookie Booth Posts includes promotional posts for your Digital Cookie site, donations, in-person booths, contactless delivery, and more
  • Cookie Spotlights includes a graphic for each type of cookie
  • Cookie Season Phases includes promotional posts for countdowns, last chance, and more
  • Holidays includes graphics and suggested post dates for Girl Scout Holidays

Girl Scouts, parents, and volunteers are also encouraged to follow and share posts from our GSSEF Facebook, Instagram, and Twitter pages. As well as GSUSA's offical Facebook and Instagram pages.

Service Unit Resources
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